Launching new product through ACCESS Campaigns
Method
When Oru Kayak wanted to launch it's new design, it did so by creating a Kickstarter campaign using ACCESS Photographer Ben Horton, and marketing it with an ACCESS campaign.   Oru asked for $40k and ended up raising over $350K.
ROLE
Kickstarter Video Production, Marketing New Product
DIRECT REACH
4,000,000

See the Kickstarter